Kamwe Forex Bureau

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Kamwe Forex Bureau Limited is a reliable company part the Kamwe Trading Group established in 2011 to provide the best foreign exchange rates in the area. We also provide money transfer services using Mobile Money, MoneyGram, Western Union as well as Xpress Money. We are located at the Forest Mall Lugogo Bypass next to Shoprite on the ground flow Block A Shop No.10.

Achieved a Click Through Rate of 0.09% generating a number of new sales
In the first month of activity the Cost Per Action was reduced by 20%
Return on Investment of 272%
Social shares by network

Challenge

To target all customers looking for competitive foreign exchange services.

Solution

Built an easy to use web application which allows customers to access live realtime foreign currency exchange and an easy to use CRM and CMS to allow the management team to update the rates and track all their transactions in one management system. 

Results

We’ve achieved a Click Through Rate (CTR) of 0.09%, which generated a number of new sales. In the campaign’s inaugural month of activity the Cost Per Action (CPA) was reduced by 40%, surpassing the client’s target. February 2013 saw post-click revenue – (generated by both dynamic retargeting and the prospecting campaign) – produce a Return on Investment (ROI) of 122%.

0.09% CTR

20% less CPA

272% ROI

From The Client

“These guys have built such a strong relationship with our organization that we consider them an extension of our IT department. We always know that excellent service is just a phone call or e-mail away and that we will receive the same level of attention they always provide that makes us feel like we're their top priority.”

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